Privacy

This site measures itself, and this page says exactly how. The short version: no cookies, nothing written to your device, no advertising network, and no analytics company. The long version is below, because "we value your privacy" is not information.

Who is asking

The site is published by Adx.cool, and hosted on a server the publisher rents from Hostinger International Ltd, located in Paris, France. Your data does not leave the European Union.

Analytics, and why there is no banner

Visits are counted with Umami, an open-source analytics program running on that same server. It is not a hosted service: no third party receives anything, and the tracking script is served from this domain rather than from an analytics vendor's.

Three facts follow from that, and they are the reason this page is not accompanied by a consent dialog:

Under the French rules on audience measurement, a first-party, self-hosted, cookieless setup of this kind does not require consent — but it does require telling you, which is what this page is for.

What is recorded

For each visit: the pages seen and in what order, the site or search engine you arrived from, your browser, operating system, device type, screen size, language, and an approximate location derived from your IP — country, region, city. Never a name, an address, or an account.

The four events

Beyond page views, the site records four things it does on purpose. Each exists to answer one question, and none of them identify you:

EventWhat it carriesWhy it exists
Store click store, product, placement, page Which profile someone left to buy, and from which button — a catalogue card, a product page, or the simulator.
Outbound link url, page Where a visitor went when it was not to a store.
Deck pressed page Whether the visitor tried the simulated deck at all. Fired once per page, not once per key.
Search empty query, page What someone looked for and this catalogue does not have.

How long

13 months, then it is deleted automatically. Thirteen rather than twelve so that one January can still be compared with the one before it.

Opting out

Two ways, both of which work without asking anyone. Any content blocker will stop the script — it is not hidden from them, only served from a path they do not recognise. Or, in your browser's developer console on this site, run:

localStorage.setItem('umami.disabled', '1')

That key is the one value the script reads. With it set, nothing is sent at all, from that browser, until you remove it.

Forms

The request and support forms send what you type to Formspree, which relays it to us by email. The address you give is used to reply to you and for nothing else. The newsletter field collects addresses for a mailing that does not exist yet — nothing has ever been sent, and if that changes you will be told before it does.

Third parties

Fonts and every asset are served from this domain. Nothing loads from a content network, an advertising exchange, or a font service. Three exceptions, all of which you trigger yourself:

Your rights

You can ask what is held about you, ask for it to be corrected or deleted, and object to it being collected. In practice the honest answer to the first question is usually "nothing that could be linked to you", since no identifier is stored — but ask anyway and you will get a real answer. Write to adxcool@pm.me. If the reply does not satisfy you, you can complain to the CNIL at cnil.fr.

Changes

This page is dated rather than versioned. Last substantive change: . If what the site measures changes, this page changes in the same commit — that is a rule the code enforces, since the facts above live in one module the pages read from.